When I first started researching business philanthropy I was amazed and shocked to read how many articles openly pitched philanthropy as a marketing strategy. With statements such as ‘boost your business by creating a compelling charitable profile’, it’s plain to see that for some businesses their philanthropic investment is simply ugly lip service.
Have you ever thought about becoming a professional Coach? Do you like to support people through challenge and to achieve goals? Do you get a buzz from knowing you've been there for someone? Is it important for you to know that you're adding your value to the world? If so, coaching could be for you!
Have you ever thought about becoming a professional Coach? More and more people are and since I began Coaching in 2003, much has changed. And so updating an older article I wrote some years ago, here are some things to know about the Coaching world and becoming one.
For a while now blogging has been marketed as the 'blue-eyed-boy' of online business development. But just like a trip into deep space, it can be pretty lonely out there and visitors sometimes non-existent. So is there an alternative? OH YEAH...
We know that Social Media is an important way for Coaches to market their business, but our understanding of how to use this new form of marketing is still in it's infancy. And so, alongside the benefits that Social Media brings, there are also traps we need stay clear of. GET IT WRONG and you can spend thousands of dollars worth of time behind a screen (damaging your eyesight) adding little value to your business. GET IT RIGHT and it's both time efficient and value adding (hugely!)
We know that Social Media is an important way for Coaches to market their business, but our understanding of how to use this new form of marketing is still in it's infancy. And so, alongside the benefits that Social Media brings, there are also traps we need stay clear of. GET IT WRONG and you can spend thousands of dollars worth of time behind a screen (damaging your eyesight) adding little value to your business. GET IT RIGHT and it's both time efficient and value adding (hugely!)